Ingress aims to be the next great augmented reality game [VIDEO]
Augmented Reality is a bit of a tricky spin for gaming. For starters, a game too complex and large in scope can be dangerous — taking things to the outside world presents a lot of challenges not only...
View ArticleThe big question: What new tech will be significant in ten years' time?...
Wired talks to a panel of experts to find answers to the question, "What new technology will be significant in ten years' time?See it on Scoop.it, via Augmented Reality and its numerous applications
View ArticleShopping app connects users with similar body types
BeauCoo is a mobile app that connects users with similar body types and delivers a personalized feed of item, brand and store recommendations.See it on Scoop.it, via Augmented Reality and its numerous...
View ArticleUnderstanding user experience: Common mobile UX mistakes brands make
User experience is rapidly becoming more of a key consideration for brands as they seek to provide enjoyable platforms for consumers to...See it on Scoop.it, via Augmented Reality and its numerous...
View ArticleThe Pinterest-isation of the e-commerce experience / Opinion / Contagious...
Pinterest has been one of the biggest web success stories of past year. Its growing influence on fashion and product oriented websites is now extending into e-commerce.See it on Scoop.it, via...
View ArticleMediaPost Publications Changing Behaviors: Who Asked Magazines To Get...
Changing Behaviors: Who Asked Magazines To Get 'Interactive' Anyway?See it on Scoop.it, via Augmented Reality and its numerous applications
View ArticleEffective pharma marketing starts with a patient journey
Strong analysis and effective marketing go hand in hand, so we catch up with Dr Simone Seiter to hear about a new approach that is changing the way pharma operates.See it on Scoop.it, via Augmented...
View ArticleIBM Tests 'Augmented Reality' Shopper App | Digital - Advertising Age
ibm is testing a grocery-store app that is a bit like applying search or a personalized version of google goggles to the world of physical store shelves.See it on Scoop.it, via Augmented Reality and...
View ArticleAmazon says fmcg market is fundamental to its future | News | The Grocer
Amazon has promised to challenge the dominance of UK supermarkets by offering a more complete range of fmcg products to consumers…...See it on Scoop.it, via Augmented Reality and its numerous...
View ArticleThrough the Looking Glass: The Future of Augmented Reality | The Cloud and...
What changes lie ahead for Augmented Reality that will help transform it from a bad marketing gimmick to the future interface for communication?See it on Scoop.it, via Augmented Reality and its...
View ArticleGoogle's Project Glass: Changing the way we see the world
Google’s mobile connected glasses will use augmented reality to interact with the real world in real-time. A concept video from Google,...See it on Scoop.it, via Augmented Reality and its numerous...
View ArticleTop five augmented reality innovations of the future
Augmented reality unveils computer generated images superimposed onto the real world, like the yellow stripes on the football field only viewers at home can see. The future is bright for this...
View ArticleAugmented reality app makes Japanese newspaper more engaging for kids
The AR News app enables kids to use their smartphones to reveal more kid-friendly versions of articles in the Tokyo Shimbun.Janine Wood's insight:making newspapers fun and engaging for kids with the...
View ArticleSouth Downs Way gets NFC sign posts - NFC World
"There are fascinating landscapes across the National Park where it’s just not appropriate to put up large display panels," says the trail officer for the 100-mile walking route across the south of...
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